Take a gander at this racy commercial for the 1970 Dodge Charger that was apparently banned from broadcasting by some local affiliate stations. Some today would say it’s a bit of harmless fun. Others would say its sexist beyond belief.
As this new owner of a Dodge Charger 500 finds out, the car can be quite a draw. Hordes of scantily clad women are enticed to seduce the nerdy driver away from his more comely girlfriend, just as he is about to finally propose to her.
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The 1970 Dodge Charger 500 was indeed something to get all hot and bothered about. Although the factory literature proclaimed that the standard engine was a 426 Hemi, most Dodge Chargers came with a 440 Magnum. In total, only 500 Charger 500s were made, and only 67 of those had the righteous 426 Hemi engine. Of those, a mere 27 were equipped with a 4-speed transmission, making them a collector's dream.
The Dodge Charger 500 would be eclipsed by the Dodge Charger Daytona, which had a significantly more aerodynamic front end. The 500 would continue to be produced into the early 1970s, but the muscle era was sadly coming to a close.
The Dodge Charger therefore remains an American icon. Still, it’s hardly worth chucking your long-term girlfriend over, Elliot.
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